The KAGC Extended Diploma in Digital Marketing is designed to be completed in just 16 months, making it one of the fastest routes to a full professional qualification in the field.

• 12 months of structured, classroom-based learning where students build core digital marketing and business competencies.
• Followed by 4 months of on-job training (OJT), where students gain real-world experience in digital agencies,

marketing departments, or online businesses. This fast-track format enables students to enter the workforce up to 2 years earlier than peers enrolled in conventional diploma or degree programs. Despite the accelerated timeline, the curriculum remains intensive, practical, and strategically crafted to meet current industry needs.

Yes. The KAGC Digital Marketing Extended Diploma is highly recognized both locally and internationally and provides graduates with multiple layers of credentials and progression pathways:

1. 1. Local Recognition (Malaysia):
   
   • The program is certified under Jabatan Pembangunan Kemahiran (JPK) — Malaysia’s Department of Skills Development.
   • As an SKM Level 3 accredited TVET program, it fully meets national standards for technical and vocational education.
   • This certification qualifies students for EPF withdrawal, guarantees recognition by local employers, and ensures that the training is aligned with Malaysia’s current industry needs.
2. 2. International Recognition (UK):
   
   • Students also receive a UK Level 4 Diploma Awards for Training and Higher Education, (ATHE) , a globally recognized awarding body for competency-based qualifications.
   • The program is fully regulated and recognised by Ofqual, United Kingdom.
   • This provides international portability, enabling graduates to pursue further studies abroad or explore overseas career opportunities.
3. 3. Industry Certifications:
   
   • ● To further enhance employability, students can prepare for and earn globally respected digital marketing credentials, including:
     • Google Ads Search Certification
     • Meta Certified Digital Marketing Associate
   • These certifications are awarded upon passing industry-standard assessments and validate students’ practical skills on real-world platforms.
4. 4. Clear Academic Pathway (SKM → MQA → Degree):
   
   • After graduation, students may:
     • Enter the workforce immediately, equipped with dual qualifications and practical industry-ready skills, OR
     • Continue their education seamlessly into an MQA-accredited Diploma (2 years) and subsequently a Degree program (another 2 years).
   • ● This pathway allows KAGC graduates to complete a degree faster than students in similar programs at other colleges, while retaining the flexibility to start working earlier if they choose.

The program combines in-demand digital marketing skills with core business knowledge, enabling students to become both execution-ready practitioners and strategic thinkers.

Key learning areas include::

Digital Marketing Skills:

• Search Engine Optimization (SEO) & SEM (Google Ads)
• Social Media Marketing (Facebook, Instagram, TikTok, LinkedIn, etc.)
• Content Marketing & Copywriting
• Email & Mobile Marketing
• Video Marketing & Influencer Outreach
• Website & E-Commerce Store Management

Business & Strategic Foundations:

• Microeconomics – Understanding market forces and consumer behavior
• Business Metrics & Marketing Analytics – Focus on metrics that impact business performance (e.g., ROI, revenue, margins)
• Business Law in Malaysia – Includes legal aspects of digital campaigns, copyright, PDPA compliance
• Marketing Planning & Strategic Management
• Project Management & Business Communication

Real-World Application:

• Live projects, continuous coursework, group activities
• Integrated final project and 4-month on-job-training (OJT)
• Exposure to industry tools like Google Ads, Meta Business Suite, WordPress, Canva, and analytics platforms

This makes KAGC graduates highly sought after — not just for technical skills, but for their ability to align digital strategies with business goals..

To qualify for admission, applicants must:

• Be at least 16 years old
• Have completed SPM, IGCSE, UEC, or another equivalent secondary school qualification, including a valid high school leaving certificate.

No prior background in marketing, business, or technology is required. The program is designed for beginners and includes foundational training in every subject area. KAGC welcomes students from all academic streams (arts, science, commerce), and applicants undergo a short interview or counseling session during enrollment to match them with the right pathway.

Yes. The program includes a 4-month industry internship after the academic portion ends. This on-job training (OJT) gives students::

• Real experience executing campaigns
• Exposure to client briefs, digital tools, and workplace dynamics
• A professional portfolio to show future employers

KAGC works closely with its industry partners to arrange placements in marketing agencies, startups, e-commerce businesses, or corporate marketing departments. Many students convert internships into full-time roles after graduation.

The diploma opens up broad career opportunities, both in digital-first roles and core marketing functions, because marketing today is inherently digital.

Popular Digital-Focused Roles:

• Digital Marketing Executive / Specialist
• SEO / SEM Campaign Manager
• Social Media Manager / Content Strategist
• E-Commerce Manager
• Copywriter / Multimedia Content Creator
• Digital Marketing Analyst / Performance Marketer
• Branding & Communications Executive

Broader Marketing & Business Roles:

• Product Marketing Executive
• Go-to-Market (GTM) Strategy Coordinator
• Channel Marketing Executive
• Pricing & Promotions Analyst
• Customer Acquisition / Growth Marketing Specialist
• Marketing Assistant or Corporate Trainee

Entrepreneurial & Freelance Paths:

• Freelance digital consultant or marketer
• Digital marketing support for family business
• Founder of a small online brand or e-commerce venture

With this diploma, graduates are equipped to plan, execute, analyze, and adapt — making them valuable assets to both SMEs and large organizations.

Yes. The KAGC Digital Marketing Extended Diploma is a recognized qualification equivalent to a UK Level 4 Diploma, making it a solid entry point into higher education. Graduates have both local and international progression opportunities:

• 1. Local Pathway (Malaysia – SKM → MQA → Degree)
  
  • After completing your SKM Level 3 + UK Level 4 Diploma, you can seamlessly continue into an MQA-accredited Diploma (2 years).
  • Upon completion, you may proceed to a Degree program (another 2 years) — allowing you to complete your bachelor’s degree faster than students in similar programs at other colleges.
• 2. International Pathway (UK & Other Countries)
  
  • Because the KAGC Diploma is equivalent to UK Level 4, you may qualify for:
    • Direct entry into Year 1 or Year 2 of a bachelor’s degree in Marketing, Business, or Digital Media (depending on the receiving institution’s policies).
    • Credit transfer arrangements with selected international universities, offering flexibility to continue your studies abroad.
• 3. Flexible Career Options
  
  • ● This diploma ensures you are not locked into a single route. After graduation, you may choose to:
    • Enter the workforce immediately, equipped with industry-recognized skills.
    • Or pursue higher education locally or internationally, when you’re ready to take the next step.

In short, the KAGC Diploma offers a dual advantage: a faster local study route through the MQA system, and an internationally portable qualification for students who wish to study overseas.

Yes. Students can apply for the EPF withdrawal of up to RM10,000 to fuel the tuition fee on the JPK-certified program.

KAGC offers:

• Early-bird tuition discounts
• Merit-based scholarships (subject to availability)
• Installment payment plans
• Guidance on applying for external grants or sponsorships

These financing options make the program accessible to a wide range of students, ensuring affordability without sacrificing quality.

While other colleges, like S*M*, also offer digital marketing diplomas, KAGC stands out for:

KAGC’s program is designed to develop both doers and thinkers, providing a well-rounded, fast-tracked qualification that gets you career-ready faster while maintaining depth and academic rigor.

Absolutely. The diploma offers:

• Early workforce entry (16 months vs. 2–3 years elsewhere)
• National and international recognition
• Real-world experience via internship
• In-demand digital skills + strategic marketing foundation
• Low-cost, EPF withdrawal supported

It prepares you to thrive in Malaysia’s growing digital economy and adds real value to your career from Day 1. Whether your goal is employment, further study, or launching a business, this program provides the skills and credentials you need to succeed.